As part of the AI4GLOBE initiative, Business and Technology University (BTU) successfully held a series of “AI in Business” Summer Sessions, designed for Georgian companies interested in integrating artificial intelligence into their organizational processes.
The sessions covered the following key business areas:
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Marketing
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Human Resources
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Finance
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Project Management
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Law
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Operations
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General Management
The sessions took place at BTU’s campus on Ilia Chavchavadze Avenue 82 in Tbilisi, offering company representatives hands-on guidance and real-world case studies on AI applications in business environments.
Research Presentation and Strategic Workshop
As part of the BTUAI Summer Sessions, BTU hosted a dedicated AI and Strategic Marketing workshop, which included the presentation of new research conducted by BTUAI. The research focused on the state of Georgia’s IT sector and was based on ORBIT—an innovative generative AI-powered data analysis and visualization platform developed by MIT.
During the event, BTU signed a Memorandum of Understanding with Minds&Marketing, establishing a new partnership to jointly promote AI adoption and digital innovation in the business sector.
The sessions explored how AI can enhance operational processes, streamline decision-making, and improve both customer and employee experiences across various industries in Georgia.
